We have a rack which we place in front of our rug gallery on La Cienega Blvd. in Los Angeles. We usually put one 5 x 8 feet or two 4 x 6 area rugs on this rack. I have noticed whenever we hang a red/burgundy on the rack, we get more attention and receive more customers. These sizes of area rugs come in seven different colors like Ivory, black, light brown, light blue, green, red, and dark blue. Red or burgundy is our best sellers color and 5 x 8 is our best sellers when it comes to size.
The attention people pay to burgundy or red rugs makes sense. Red traffic light receives a big attention. Red traffic signs such as do not enter, stop sign and the like are more noticeable. This is why putting red rugs on the racks catches more eyes and brings us more foot traffic and walking customers.