Wednesday, December 5, 2012

Persian and Oriental Rugs in Los Angeles

What sets us apart from our colleagues when it comes to rugs is that we share our knowledge with our customers. If a customer wants to buy a rug from us or brings in a rug for cleaning or repair, we show her the origin of her rug on the map and the city in which her rug was made.

For example if she buys a Heriz rug from us or brings in a Heriz rug for cleaning or repair, we show her where Heriz is on the map. That is the closest city to Tabriz in north west Iran. In this little town, designs of the rugs are geometric and not curvilinear.

We also have a real but small rug loom and show our customers how rugs are made and position rugs as objects of art and labor of love. By doing this, our customers appreciate the rug they buy from us or the rugs they have at home. They will then take good care of rugs and treasure them.
After present weavers retire or die, no one is going to take their places. Their kids do not have the passion and in many instances do not stay in their villages or small tows. Besides, these kids do not have the patience to sit down behind the looms for many hours per day. So this is a vanishing art and tradition. We have to treasure and appreciate it while we have it.

Dr. Khosrow Sobhe (Dr. Kay)
Certified Rug Specialist (CRS)
Tel. 310-770-9085

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